Promoted listings

Well Ebay just keeps sucking the life out business. There new terms for promoted listings is a shameless grab for money. Now if someone  clicks on a promoted listing and it sells to anyone, not just the person that clicked the link, you will be charged the promoted listing fee.

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Re: Promoted listings

Such a scam. How is this legal?

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Re: Promoted listings

This is like an entirely different product, not a different price for the same product.

I note this does not apply to the US - is it a trial?

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Re: Promoted listings

doesnt look like it. This is what they said

Updated attribution for general campaigns

Starting from 24 June, items listed on ebay.com.au, ebay.co.uk, ebay.fr, ebay.it, and ebay.es and promoted with a general strategy will use the following attribution definition when reporting sales and charging ad fees:

An attributed sale will be when any buyer purchases the promoted item within 30 days of any click on the ad, regardless of whether the buyer themselves clicked on the ad. The item must be promoted at the time of click and the time of sale. The seller will be charged the ad rate at the time of sale

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Re: Promoted listings

Re: Promoted listings

this is so incredibly infuriating. i actually couldn't believe it when i read the new terms. talk about putting sellers offside even more - but they have never cared about sellers. i just can't believe the greed and disregard for sellers / businesses. 

 

in order to avoid this - you'd have to take promoted listings off within the next day or you could still get scorched when it comes in. 

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Re: Promoted listings

I use the simple solution.

 

I know what my items are worth, and I am prepared to wait (12 years for a recent one) for the correct buyer for my items to pay the market price.

 

So, no promotions, only volume discounts. Which seem to work.

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Re: Promoted listings


@pearlpress wrote:

This is like an entirely different product, not a different price for the same product.

I note this does not apply to the US - is it a trial?


Unfortunately, it's not a trial.  eBay made this same change in Germany in February and a week in, sellers were already reporting seeing 80%+ of their sales incurring ad fees vs almost no organic sales.

 

https://community.ebay.de/t5/eBay-Advertising/Anpassungen-bei-eBay-Anzeigen/m-p/4921093#M1646

 

One seller there provided this screenshot of their sales before and after the change.

Screenshot-2025-03-07-220447-1.png

 

Unfortunately, this is what UK, Australia, Italy, France and Spain will be seeing starting next month and I won't be surprised to see it come here to the US before end of year too.

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Re: Promoted listings

They want to test it in smaller sites and see how sellers react to it before introducing in US

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Re: Promoted listings

This could end ebay as we know it, 10 to 15 years ago all my freinds were all buying on ebay saying you can get awesome bargains on eaby, now they have all gone to amazon, if ebay charge sellers 25 to 30% of there sales in fees then they have to pass that on and ebay becomes expensive.   eBay you have lost the plot.

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