Cancel culture originated from Black Twitter as users discovered some unacceptable thoughts and behaviors from celebrities.
These users sought to hurt these celebrities where it hurts the most, their images and their pockets. When something or someone is cancelled, the general idea is that the individual or topic will no longer receive support.
Black Twitter used this idea to strip celebrities away from their statuses as a consequence of what they said or did. It is targeted to shame that individual or topic and make them an example for society to understand that that ideology and behavior is not a popular one.
With this, more people began to hop on the bandwagon of cancelling mainly celebrities and people with large social influences rather than expanding their scope of who should also be stripped away of their influences.
Many have argued that cancel culture is not effective because it doesn’t last long and it’s not taken seriously.
After some time, the topic is forgotten and things resume to normal. Former President Barack Obama chimed in on social media and cancel culture in 2019 stating “that’s not activism.” The social aspect of cancel culture is taking a different turn and is being portrayed in the light of attacking and criticizing others. It’s more of a “you’re wrong and the world needs to know it” situation and that’s not the ideology needed when trying to correct something.
https://www.tucmag.net/tuc-talk/the-effectiveness-of-cancel-culture/
