It gives sold for and they are ended listings. The impression it is giving is list in this price range and look what things are being sold for. It is not a link to get you to go buy, but instead to influence you to relist for less.

I believe Ebay are pushing price dropping on relist, and it is possible it affects"search alogerithisms" ie follow our "recommendations" or you drop.. There are a lot of recommendations lately, and a lot of dropping in rankings for established sellers who are probably reluctant to be told what to do by Ebay. Just a thought.

I believe Ebay are pushing price dropping on relist

No doubt. 

And as for new marketing strategies effecting search rankings, ebay would be far better off spending time on eliminating so many Chinese sellers not located in Aus together with cleaning up listings in incorrect categories.

That alone would lift all the genuine sellers in rankings and give more credibility to the site.

But we wait with bated breath.

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@davewil1964 wrote:

I don't get unsold item emails. Maybe opt out?

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I dont normally read them, just bulk delete them,they are just a heads up when they arrive in my inbox to let me know there are items in unsold folder to be attended to. I only read this one as i had accidently deleted items from unsold folder and had to go find the email to see what I had deleted..doh!

Thats the irony I doubt anyone does read them, so whats the point of these suggestions.