Optimizing traffic to your ebay page without a store

I know there are plenty of ways to get traffic to your store,  but what if you dont have a store and have to first compete with stores to even get to the point where it is worth having a store.  I cant justify having a store right now obviously especially if the store costs are about to double.   The only thing I can think to do is charge a bit less and lose some profit in order to gain some sales.  Other then that maybe have a picture tht stands out more,  better product descriptions.     I think if you are truly selling niche products you'd have better luck competing without a store,  but finding a niche product these days is trickier then it seems.


I am doing a course on selling on ebay (inlaws paid a heap of money for it,  but then didnt have the time so passed it onto us)   Anyway this worked for me because I wanted to open an online store and want to use selling on Ebay to fund my stock for that store.    The products I want to sell are brands that dont allow selling on Ebay, which is good in my opinion.


But of course sounds like this course would have profitted more like 5 years ago and of course selling from Australia almost doesnt work at all.  Soon I will start dropshipping from the states and just sell within the states,  but even there I will competeting with heaps of stores.    Sorry to ramble on but thats my story.      Course has taught me heaps but only discusses maximizing traffic from a store point of view.