feedback from a lot of people who don't know any difference is no praise at all.

So you really know all those buyers that have purchased from this seller and know they know nothing about what they have purchased.

WOW you must know so many people.

Every item of jewellery I have purchased has been taken to a jeweler before I leave feedback so I know I have got what was described and paid for.

I am yet to get fake diamonds, sapphires, rubies or gold.

So how would you know if these buyers have or have not done the same thing?