G'day Dave .....

   Hi ya again, Wozza ... 

Actually Lou, I'd hate to see this thread denigrate into the carp, as it has a lot of good stuff in it for new/recycled/ buyers .......

but I will admit to having sat on my fingers for a while.

Woz, one of the reasons ebay is so successful is that people want to deal with people, not some sort of private Walmart/Kmart clone, particularly for high ticket items. Listings need to at least create some sort of rapport & trust between the buyer & the seller. Project an image of who you are .....

Selling is really quite simple.

First, you need to have something buyers want. It's even easier is you have something they need.

The very first words you type will determine your success. When creating your listing heading (finding line), think like a buyer.

Every purchase is an item with an emotion attached.

While you should never list an item for less $$$ than you are happy to accept, a seller needs to ensure their emotion does not exceed that of the buyers.

The Old Keep It Simple, Salesman (KISS) principle.

Too much information & buyers tune out. Especially if they think it isn't relevant to them. The same with too many buying options that require too many decisions when making a purchase.

oo-oo_oo-oo_oo-oo_#oo-O-O-O-O-oo=>       * rolls off down the track to sit on his fingers again ........