Very true, our most popular phones are not the high end smartphones, but the simple basic ones that as you say only send/recieve calls and text, and plus side of those phone batteries last for days, not just a couple of hours on a smartphone running everthing from facebook to GPS navigation, movies ect, and the occasional phone call in between. Used to sell a N95 look alike sold like hotcakes, even had a TV tuner built in so one could watch anolog TV, later ones even had Digital tuners how cool was that.