06-02-2014 08:15 AM - edited 06-02-2014 08:17 AM
and reported my current favourite ad as ..... inappropriate .......
http://www.youtube.com/watch?v=uNWgn2Ki7qc
Welcome to the Family
(to the tune of when Johnny comes marching home)
The family came in two by two hurrah hurrah,
Stella and her high heels too hurrah hurrah,
"Uncle Phil with his plastic hip, old Aunty May with the hairy lip",
and nanna is meeting...... Bradley's special friend
The family came in three by three, hurrah hurrah
needed to pee behind a tree, hurrah hurrah,
Uncle Jerry's king of the pitch, Big old Barrys got a stitch,
Take a pew kids,......... grandads telling a yarn.
The family came in four by four, hurrah hurrah
Bring the cake, she's starting to snore, hurrah hurrah
Peter wished he'd had the snip, screaming triplets the whole trip
Welcome to........ the family
http://ms.adstandards.com.au/cases/0401-13.pdf
The complaint
This ad is attempting to advertise that they rep traditional families gathering together and the car therefore are a part of a traditional car.
However within the song they make reference to homosexuality and having a vasectomy.
Asthis ad is screened at various times during the day and evening I find that it is offensive to represent these issues as part of the traditional norm.
I believe that while these issues are within the community I don't feel that it is an appropriate presentation.
The subject of gay marriage is very important and there are currently campaigns running to encourage the Government to allow this.
The ad depicts GRANDMA rolling her eyes when her grandson arrives with his BEST friend meaning his partner.
This is going against a cause and I am disgusted that and is discriminates against her grandson.
I find references to such things as increased hair production "hairy lip" due to decreased oestrogen production and "plastic hips" which is a result from physiological breakdown of skeletal bone and muscle to honestly just be downright insulting, how do you think our aging
population within the age bracket where such physical issues arise feel about this blatant stigma on their televisions?
The determination (in part)
The Board determined that the advertisement did treat sex, sexuality and nudity with sensitivity to the relevant audience and that it did not breach Section 2.4 of the Code. Finding that the advertisement did not breach the Code on other grounds, the Board dismissed the complaints.
see the pdf on the link for the complete complaint, VW's response and the ASB ruling
http://ms.adstandards.com.au/cases/0401-13.pdf
Solved! Go to Solution.
on 06-02-2014 11:26 AM
hello Donnadon't be scared be......................careful
although i get what your saying, great ad though.
on 06-02-2014 11:35 AM
It appears that the ASB has no teeth anyways or at best a set of falsies... unlike our forum Mods....
Advertising watchdog upholds complaints against Wicked Campers over 'offensive' van slogans
The ASB has received numerous complaints about the company, and it has sought help from police to force the company to remove the slogans it has deemed obscene, discriminatory and derogatory in decisions dating back to 2008.
The bureau is also pursuing the company over an internet promotion offering discounts to customers who identify as marijuana smokers.
Last month ASB CEO Fiona Jolly told News Limited that Wicked Campers, whose controversial graffiti-style painted vans have been the subject of more than 40 advertising complaints since 2008 and was Australia's biggest serial offender when it came to ignoring the watchdog's rulings.
on 06-02-2014 11:45 AM
really, how dull can people be, I have always admired those vans, bit of art out and about.
on 06-02-2014 01:32 PM
@donnashuggy wrote:I'm too scared to post, I'm not bright enough to understand the rules. Whoever does this type of thing knows what works......I guess
Yes, they certainly do.
on 06-02-2014 06:28 PM
on 06-02-2014 06:29 PM
on 06-02-2014 09:15 PM
The ad was on channel 72 this evening while I watched Bargain Hunt
on 06-02-2014 11:03 PM
@twinkles**stars wrote:The ad was on channel 72 this evening while I watched Bargain Hunt
The complaint was dismissed.