PepsiCo to Drop Aspartame From Diet Pepsi

[icyfroth]

PepsiCo said it would switch to sucralose, a less controversial but still artificial sweetener. The beverage giant said the change—the boldest soda reformulation since Coca-Cola's New Coke fiasco—was in response to consumer surveys showing aspartame as the No. 1 reason Americans are shunning diet colas.

The new sweetener is a blend of sucralose and acesulfame potassium that will be used in Diet Pepsi, Caffeine Free Diet Pepsi and Wild Cherry Diet Pepsi in the U.S. beginning in August. The new sweetener formulation “was developed after extensive research and testing with U.S. diet cola drinkers,” the company said.

The Center for Science in the Public Interest, a public health group and soft drink critic, said Friday that, while consumers should still avoid acesulfame potassium, more commonly known as Ace K, sucralose is “likely’’ a safer sweetener than aspartame. It cited past studies suggesting aspartame had caused tumors in rats, and said tests in the 1970s flagged Ace K as a potential cancer risk.

Coke and Pepsi have both been trying to solve the diet sweetener problem for years. Pepsi tweaked Diet Pepsi a couple of years ago to a blend that retained aspartame but mixed it with acesulfame potassium.

They have both spent heavily in recent years trying to develop zero-calorie sweeteners that can be marketed as natural, not artificial. Each has placed bets on stevia, which is derived from a plant but can leave a bitter aftertaste.

Coke and Pepsi rolled out cola variations sweetened with stevia in the U.S. last year, but mixed in sugar, turning them into mid-calorie colas instead of diet colas.

Entire Article Here

Again the aluminium connection:

Artificial Chemical Sweeteners - Grocery Warning

Making matters worse, soft drink companies put their liquid products containing aspartame in containers made of aluminum.

When this aluminum - a known neurotoxin - is combined with aspartame, the results are multiplied:

In the case of diet drinks in aluminum cans, the very brain-toxic aluminum fluoride compound co-exists with multiple toxins found in aspartame, thus creating the most powerful government-approved toxic soup imaginable. With the strong association between aluminum, excitotoxins, aluminum fluoride complexes and Alzheimer’s disease, it would be completely irresponsible to encourage people to consume this toxic mixture.

Yet, this is done literally billions of times every year in advertising. It is important to remember that the aluminum can has been around for only about three decades, and most toxin-related diseases take years of accumulation to produce the full clinical expression of the disorder.
-Russell Blaylock, M.D., Health and Nutrition Secrets That Can Save Your Life

[the_great_she_elephant]

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@icyfroth wrote:

Wow that's really impressive work there, Siggie! Thanks for all those graphs. Very enlightening.

AlthoughI think you should try reading my OP again.

"PepsiCo said it would switch to sucralose, a less controversial but still artificial sweetener. The beverage giant said the change—the boldest soda reformulation since Coca-Cola's New Coke fiasco—was in response to consumer surveys showing aspartame as the No. 1 reason Americans are shunning diet colas"

Sometimes it helps to understand when you start from the beginning.

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So in other words they are not doing it because aspartame has been proved to be harmful, or even because there is any evidence  to show that it might be harmful, but simply because, despite there being no evidence,  many Americans have been induced ro   believe it is harmful? 

And, of course your reference to diet colas was not the least little bit hysterical, was it?

[icyfroth]

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@the_great_she_elephant wrote:

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@icyfroth wrote:

Wow that's really impressive work there, Siggie! Thanks for all those graphs. Very enlightening.

AlthoughI think you should try reading my OP again.

"PepsiCo said it would switch to sucralose, a less controversial but still artificial sweetener. The beverage giant said the change—the boldest soda reformulation since Coca-Cola's New Coke fiasco—was in response to consumer surveys showing aspartame as the No. 1 reason Americans are shunning diet colas"

Sometimes it helps to understand when you start from the beginning.

---

So in other words they are not doing it because aspartame has been proved to be harmful, or even because there is any evidence  to show that it might be harmful, but simply because, despite there being no evidence,  many Americans have been induced ro   believe it is harmful? 

And, of course your reference to diet colas was not the least little bit hysterical, was it?

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No they don't care about Aspartame being harmful . Theyr'e just doing it because Americans have seen it to be harmful and have withdrawn from purchasing  products which, according to the warnings from people who make it their business to investigate business ethics of large corporations making huge profits from selling harmful substances to the unsuspecting public, are voting with their wallets. 

AND PEOPLE VOTING WITH THEIR WALLETS CAN BE A WEALTH HAZARD AND ENOUGH TO MAKE A SHAREHOLDER VENTILATE! EEK!

[the_great_she_elephant]

[siggie-reported-by-alarmists]

 And the graphs prove Americans are shunning all Soda drinks......not just diet sodas. By quoting Blaylock in your opening post.......

your entire post should be questioned.....  According to the graphs, Soda drink sales/consumption has been declining in the US for at

least the last 10 years. Long before the Pepsi survey, and most likely before the Aspartame internet myths started. I have no doubt

though, that some  people,  have been suckered into believing these internet myths and quack doctors, rather than the decades of 

research which proves aspartame safe.  Americans have a major problem with obesity.  I expect that over the last decade, people are

starting to become more conscious   about their health, and pursuing a healthier diet, which would include more water.  The

presidents wife has given a speech asking people drink more water....... they must have heard her. 

[k0llectable5]

I have a question for those supporting aspartame.  Do you guys drink diet drinks? She-ele, Siggie?  Cos thats what it sounds like to me. You guys drink those drinks so therefore have to defend them and convince yourselves and others that they are not a health hazard.  I cant imagine any other reason for supporting aspartame.  

[siggie-reported-by-alarmists]

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@secondhand-wonderland wrote:

I have a question for those supporting aspartame.  Do you guys drink diet drinks? She-ele, Siggie?  Cos thats what it sounds like to me. You guys drink those drinks so therefore have to defend them and convince yourselves and others that they are not a health hazard.  I cant imagine any other reason for supporting aspartame.  

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   Just so you don't gave to imagine.....I support the science.....not myths.

  Science has proved for decades that Aspartame is safe.  

The motives of those spreading the myth that it is unsafe, is what I find 

  curious.  When people become hysterical over untruths...... they need to be educated on the facts. Then they might calm down.

 Do I drink soft drinks..... rarely?......only because I prefer to drink water and coffee..... I certainly don't fear a safe food additive.... lol.

[icyfroth]

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@the_great_she_elephant wrote:

Is that you when you were younger?

[icyfroth]

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@siggie-reported-by-alarmists wrote:

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@secondhand-wonderland wrote:

I have a question for those supporting aspartame.  Do you guys drink diet drinks? She-ele, Siggie?  Cos thats what it sounds like to me. You guys drink those drinks so therefore have to defend them and convince yourselves and others that they are not a health hazard.  I cant imagine any other reason for supporting aspartame.  

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   Just so you don't gave to imagine.....I support the science.....not myths.

  Science has proved for decades that Aspartame is safe.  

The motives of those spreading the myth that it is unsafe, is what I find 

  curious.  When people become hysterical over untruths...... they need to be educated on the facts. Then they might calm down.

 Do I drink soft drinks..... rarely?......only because I prefer to drink water and coffee..... I certainly don't fear a safe food additive.... lol.

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In your case it probably wouldn't matter either way...

[iapetus_rocks]

Well, a brief research of history might enlighten us as to how Aspartame became a legal food additive in the first place.

It was initially banned by the American FDA but later, that decision was revised. Why? Google is your fiend. 😉

[siggie-reported-by-alarmists]

AspartameAspartame is approved for use in food as a nutritive sweetener.

Aspartame brand names include Nutrasweet®, Equal®, and Sugar Twin®. It does contain calories, but because it is about 200 times

sweeter than table sugar, consumers are likely to use much less of it. FDA approved aspartame in 1981 (46 FR 38283) for uses, under

certain conditions, as a tabletop sweetener, in chewing gum, cold breakfast cereals, and dry bases for certain foods (i.e., beverages,

instant coffee and tea, gelatins, puddings, and fillings, and dairy products and toppings). In 1983 (48 FR 31376), FDA approved the use

of aspartame in carbonated beverages and carbonated beverage syrup bases, and in 1996 , FDA approved it for use as a "general

purpose sweetener."  It is not heat stable and loses its sweetness when heated, so it typically isn’t used in baked goods.Aspartame is

one of the most exhaustively studied substances in the human food supply, with more than 100 studies supporting its safety.FDA

scientists have reviewed scientific data regarding the safety of aspartame in food and concluded that it is safe for the general

population under certain conditions. However, people with a rare hereditary disease known as phenylketonuria (PKU) have a difficult

time metabolizing phenylalanine, a component of aspartame, and should control their intake of phenylalanine from all sources,

including aspartame. Labels of aspartame-containing foods and beverages must include a statement that informs individuals with

PKU that the product contains phenylalanine.

http://www.fda.gov/food/ingredientspackaginglabeling/foodadditivesingredients/ucm397725.htm

The FDA's website is transparent on its history.

No mention of it being banned.