on 19-09-2019 03:05 PM
It's been the most disheatening 3 months of my 5 years of having my shop here.
My shop had been climbing every single month since I started in 2014. However, in June I changed my subscription to a lower level and within a few days saw an immediate huge drop off. I changed it back to the previous level, but sales did not recover.
A few weeks ago I discovered that Ebay had (in their infinite wisdom), moved over 60% of my cushion covers into the "Childrens Decor" section of the Home and Garden category. Spent 2 days fixing up that little debacle, but sales are not recovering.
Sales are currently down between 40-50% which is an utter disaster.
International sales usually account for about 30-40% of my monthly total, but have fallen off a cliff completely.
When I check my store through other browsers and use search terms a buyer might look for, my stuff does come up.
When I put a VPN on and check on search terms in the US or the UK, my stuff does come up.
Weirdly enough, I am getting some sales of my craft items, but my main products, the cushion covers are simply struggling.
I feel "invisible", yet my items are there.
At a loss to think what else I can do to change things around.
on 23-10-2019 03:21 PM
Thanks Purple, I had checked the traffic/listing impressions a few weeks back, and yes, they were definitely down - around 40% if memory serves me correctly.
As to whether things have improved since I posted originally, I guess it's a bit debatable. Sales are still down, but they are coming in. The weird thing is that my international sales have stopped altogether - however, ONLY in the cushion cover category. I still sell stickers and crafting items to international buyers, so I know that for those categories at least, I am visible.
I would say that if my international sales would start up again like before, then I would actually be close to where I was before things went pear shaped with the store subscription change.
Another alternative for me would be to change things around a little and intead of just having my Ausssie shop which ships to the US and the UK, to also open up new accounts in order to list DIRECTLY into those market places and increase my visibility that way.
on 23-10-2019 03:28 PM
40%? That's pretty significant.
Wait, you only ship to the UK and USA? Personally, I just have all of europe turned on, but you could try temporarily changing what countries you ship to and see if that helps. maybe changing the setting will fix a glitch.
If you can add just the nordic countries I reccomend it. They are my 3rd biggest customer after UK and USA and they have been reliable.
23-10-2019 03:46 PM - edited 23-10-2019 03:47 PM
Thanks Purple - I do ship to Canada and most of Northern Europe (I refuse to do Southern Europe), but I find that other than Germany, the orders from those countries are pretty minimal.
I would say my 3 biggest markets are the US, the UK and then Germany.
Since I have nothing to lose at this point, I might actually turn off international postage altogether for a day or two and then turn it back on. Maybe there is some kind of glitch which can hopefully be rectified. Fingers crossed....