A little ago I wrote that it felt like my shop had become invisible after I had changed my shop subscription level in June as sales suddenly dropped off dramatically. Even changing it back a week later did not help restore sales at the time - things limped along between June and the end of September.
However, October actually turned out to be a cracker month!
It started out a bit slow, but once the new changes came into effect on the 15th, my sales increased in leaps and bounds. In fact, by the end of the month I was back to where I had been before things dropped after the subscription change in June.
Whilst October was great, November is starting with a bang and even random items that I've had in my shop for ages with little movement have suddenly been selling.
Prior to the 15th, I did spend a huge amount of time making sure that every single item specific for every single listing was up to date and filled in. The other main thing I did was that I ended old listings that had been sitting for more than 12 months with lots of views but little/no sales and I relisted them as fresh (through Sell Similar, so they would get a new item number).
Anyway, whatever Ebay did on the 15th of October has been a good thing and I'm guessing that buyers really are finding items a lot easier by drilling down through the item specifics displayed for them on the left hand side of search. If sellers are missing just ONE important item specific, the listing just won't get shown up or will get reduced visibility so it's really worth double checking every listing that you have.
