14 August 2012 | 10:32AM EST

Helping you compete and succeed
Online retail is growing - and growing fast. And with so many options available to buyers, they expect more from their shopping experiences than ever before. High quality product imagery, descriptions and specifics, free and fast delivery and money-back returns are no longer exceptions, they are the rule.
We're committed to helping sellers on eBay compete and succeed in this rapidly-evolving online world, and believe the upcoming changes and enhancements detailed below will help sellers better manage both their time and performance while meeting or exceeding buyers' expectations.
So what are the changes?
- Item location details - sellers will be required to provide a valid postcode for 'Item Location' on all listings to help set buyer expectations about item arrival times.
- Better communications management - greater consistency between My eBay Messages and your personal email plus the ability to attach photos to email.
- New Item Condition comments fields for used items - in addition to selecting an Item Condition Value (e.g. Like New, Used, Refurbished) sellers listing anything that's not Brand New will be able to provide further condition-related information in the Item Condition Comments field.
- Enhanced functionality for multi-variation listings - including the ability to bulk edit, create custom variations, rename existing variations and build parent/child attributes.
- New and updated product catalogues - add pre-filled product information and stock photos to listings saving sellers time.
- Improvements to the Seller Dashboard - simplified, at-a-glance seller performance display and Fast N Free listing qualification.
- Category changes - Making it easier for buyers and sellers to trade on eBay regardless of where they are located.
Find out more about these changes, when they're coming and what they mean for you.
Changes to the Basic & Featured Store Subscription Fee
From 15 September, the monthly subscription fee for Featured (and until it's retired, Basic) Stores will increase to $49.95.
This increase has become necessary as the fee changes made earlier this year (most of which were reductions), incentivised more sellers than expected to take advantage of Stores pricing. Buyers have different expectations about the service they receive when dealing with businesses compared to individual sellers, and Stores on eBay have become the easiest way for buyers to identify a business.
This new fee is aimed at allowing serious businesses on eBay to continue operating a Store, while individual sellers should consider taking advantage of the 30 free listings* available every month.
We encourage you to consider operating a Store if you are running a business on eBay.com.au.
Find out more. *Category exclusions apply
Regards,
The eBay team
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