Does saying in title 'Free Shipping' increase the amount that people look(and buy,) the item?

[fmun59]

I'm thinking of adding this to all my listings because wouldn't more buyers be attracted to buying the listing more then? (Just to ask should I add it if nationally I shep for free but if I do international shipping that can't be an option so should I add it then?)

[imastawka]

Ermagerd!

Those shoes have been worn to death.

The rubber is all worn off the soles, and the leather is in disgusting condition.

The box says they were $530 new, but they're selling them for $650?

Good luck with that lot.

[arctoph_49]

The question the OP asked was whether it would help to add it to the TITLE (they asked in the subject).

While I honestly don't see what the point would be because free postage is indicated under the price in search results, that was the question, and indeed, there are sellers who add "free shipping" to the title.

[springyzone · Accepted solution]

After reading sons n daughters & stawka's posts, I had a look for myself at that ad.

Fmun59, I had the impression you were after some advice in order to increase your views & possible sales.

I know this isn't about the 'free postage' enquiry, but the above boardies are 100% right.

Nothing enrages a buyer more (and I am a buyer) than to buy from a listing where the description is not accurate. Your photos are good, your description as such is okay, but the 'item specific' section is complete hash.

You absolutely cannot list something as brand new, unused and unworn when that isn't the case. Not unless you want to make a buyer totally livid. I know this for a fact as I was recently in a similar position where I received something listed like that and it wasn't. At least your photos are accurate though. In my case, it was enough to trigger a neg from me, which isn't something I have done in years. You are at high risk of the same happening unless you change your item specifics.

Back to your shoes. I don't think 10 wears showcases 'enduring quality' in any shoe. My grandson had $8 Kmart school shoes that lasted 3 terms till he grew out of them. Their sole looks as good as new. Plus as stawka says, you have a close up photo for the original price at $530.

So that shoe ad at least needs a bit of a spruce up.

As for putting 'free postage' in the title. It depends on what you are selling. Yes, sometimes it can be a drawcard in that the buyer knows then that the price they see is the total price they will be up for. They don't have to take the extra step of adding any numbers in their head. So it is more straight forward.

But you risk shortening the details you can fit into the title. For example, in the shoe ad, you have

Gucci - Laceup Black Black Shoes - Eu Size 43 - 1 Minor Scratch

That's pretty good. It lists the brand, colour, size & fact it has a defect, all in one spot.

You could shorten it to Gucci laceup black shoes Eu 43, 1 minor scratch. Free post, but in this case, I don't know that at that price point, the postage is the main factor.

Most buyers when they look at your ads, will look at the postage section costs anyway even if free post isn't in the title.

So all in all, I don't know that it makes a huge difference to have it in the title.

[papermoon.lady]

Yes, some sellers do add "free postage" to the title. For some reason, instead of feeling like looking at the listing as the OP would hope, I feel like not opening it at all, maybe because quite a few sellers who dropship from China do that.

[domino-710]

What is your point. ??

[domino-710]

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@gutterpunkz05 wrote:

Why would you want to waist your heading space.

Buyers can already filter their searches by free post, ebay plus,  if they choose, which is triggered by listing postage settings.  So why double up, when I am sure you could think of something else to add to the headings

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I think Gutter said it all - why repeat it. ??

[arctoph_49]

You told the OP why ask when you are already offering free shipping, and I pointed out that their question was not whether they should offer free shipping, but whether they should add it to the title.

[domino-710]

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@arctoph_49 wrote:

You told the OP why ask when you are already offering free shipping, and I pointed out that their question was not whether they should offer free shipping, but whether they should add it to the title.

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Then go back & read the whole thread.

Read what those who actually sell & have been doing so for years have to say.

Before inviting more customers - it is more important to get your description & title RIGHT - as foolproof as possible - the OP's listings are inviting a heap of worry.

That was being addressed by most of us - but keep it up. LOL

[arctoph_49]

I totally agree that the OP's listings are inaccurate and that he or she should worry more about other problems. I didn't say they are otherwise good.

[paper-jack]

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@springyzone wrote:
...

Most buyers when they look at your ads, will look at the postage section costs anyway even if free post isn't in the title.

So all in all, I don't know that it makes a huge difference to have it in the title.

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Just one thing to add - When I' m buying I quite often sort by "Price + postage lowest first", if I'm not alone in this that is another factor that makes adding 'free postage' to the title irrelevant.