Where were all you halal label objectors in Jan 2010 ( nearly 5 years ago)? The following was published in the mainstream media.
Vegemite becomes politically correct
VEGEMITE has gone halal in a bid by food giant Kraft to make the national "treasure" available to Muslim Australians.
"Islamic communities are proud Australians and they want to be able to eat our national icon as well," Kraft spokesman Simon Talbot said.
"We don't own Vegemite. The people of Australia own Vegemite. We're just the custodians and we want to make sure Vegemite is available for everyone."
Since the labels were changed in August, Kraft's head office has received regular phone calls from people complaining about the halal labelling on Vegemite.
"People have called us with some fairly strong views about Australian society and culture," Mr Talbot said. "These are views that we at Kraft don't agree with. We don't engage in racist or bigoted commentary.
"But for every call we receive asking about it, there is a call to say how proud they are to see it's halal. We are also proud of our kosher, halal and vegetarian products."
Vegemite has been certified kosher for more than a decade. When Kraft decided to scrap kosher Vegemite production in 2004, the backlash from Jewish consumers forced the company to do a backflip.
Yasser Soliman, Islamic Council of Victoria past-president and executive director of Diversity Connect International, said the halal certification on Vegemite was a sign Muslims were "becoming more Aussie".
http://www.news.com.au/national/vegemite-gets-politically-correct/story-e6frfkvr-1225822912030
